Change is a good thing. To be honest, I thrive on it, and as I am hours from the end of the last day of my employment with Central 1, I can’t help but have a dollop of melancholy spread between my two slices of pure whole wheat excitement for my next venture.
The History
I have been in and around Central 1 and its products for 14 years now (Geez, where does the time go?). It all started back in 1998 when I worked at Columbus Group one of Vancouver’s first big web development shops where we worked with Citizens Bank (and one of the first generations of MemberDirect) to build their second online banking site. My next chapter involved me leading the web channel as well as the marketing department at North Shore Credit Union where I not only implemented MemberDirect to power the www.nscu.com website but also worked directly with great folks such as Kelly West at Central 1 (was Credit Union Central of BC at the time) to build a new vision for MemberDirect. Chapter 3 involved me working at Karo Group, a BC/Alberta based brand agency where I worked again with Oscar van der Meer, Kelly West, Barb Symons and others to imagine a new brand for MemberDirect, one which was to take the brand from predominantly BC-based to one that was national (now at approximately 300 credit unions using the tool). My fourth and final installment with Central 1 is the position that I’m currently departing, where we launched the PaymentStream brand (Central 1′s suite of payment processing products) and further supported the evolution and promotion of MemberDirect.
So it is with that history that I reflect on which brings me to this state of melancholy and nostalgia. I will certainly miss working with some of the great technology that I’ve been around for over a decade, but I will most miss the great people that make up Central 1. One doesn’t always appreciate just how great the people are around you when you’re heads down trying to hit your objectives and just survive the day. Something we certainly should all do more of.
There are countless people here at Central 1 that I truly do appreciate. Thank you to everyone here at Central.
Drew Geldart and Paul Hollas; two Centralites I really appreciate
I will also very much miss Central 1. Every organization has it’s issues. Organizations are just groups of people and we as people have flaws, thus, organizations have flaws. That said, Central 1 makes a concerted effort to support it’s employees whether it’s the corporate gym, a super speedy MacBookPro or cookies in the lobby every once in awhile. One opportunity that I will certainly never forget, and will be forever thankful to Central 1, was the opportunity to go to New York to spend three days in a workshop with one of my marketing superheros Seth Godin (you marketing folks will know who he is). Here is a photo of Kelly West and me after our very inspirational three days.
My Next Step
I am extremely excited about my new role both for the opportunity it presents, and the great company I will be working for, but also I will still be focused on a consistent component of my career; helping credit unions be successful. I begin in a week as the VP Marketing & Communications for Qtrade Financial Group. Qtrade has really three key components to their business, (1) a fund company (2) an online brokerage and (3) a dealer/partner network via a large number of credit unions and banks. I am looking forward to digging into the challenge ahead and very excited to be meeting my new team and colleagues.
So it’s not really “goodbye”, but “see you later” as I still will be in and around credit unions doing my best to help them in their quests for success.
All the best,
Ron





